America’s First Instant Cappuccino

In the early 1970’s Al Greene and his associates realized that coffee sales were dramatically increasing in the American market. Part of this increase was due to technology and the ability to produce good coffee quickly and easily. Coffee houses boomed, and premium coffees became popular. Coffee was becoming a recreational beverage consumed around the world and would become part of a changing lifestyle.

With this expanded growth came new markets, one with an international flavor. To meet this demand Al Greene formed Brad Barry Company and pioneered development of the first commercially available Instant Cappuccino.

Initially, Brad Barry introduced Caffe D’Vita Cappuccino in the Southern California market in 1974 where it was an immediate success. More than thirty years later, with national distribution a reality, Brad Barry continues to create new and exciting flavors for all to enjoy.

Caffe D’Vita is recognized in the specialty coffee industry as The Premium Blend of instant Cappuccino. Consistently beating the competition in blind taste tests, Caffe D’Vita’s award-winning flavors are the result of premium ingredients we blend to make every cup a rich, creamy and flavorful experience. After three decades and over one hundred million servings of Cappuccino, Brad Barry has grown into an internationally renowned manufacturer that services retail, clubs, food service and export customers.

During its history the company has continued to innovate and bring additional products to the market, most notably our Chill-a-Ccino Smoothies, Enchanted Chai, Steamer Lattes, Espresso and more. Most recently we introduced two of our Caffe D’Vita Cappuccinos as sugar free products made with Splenda.

Now, entering our thirty-third year, we are excited to announce that our Caffe D’Vita products will be taking on a new appearance. A brand new label, more expressive of the times and the premium ingredients in every can, has recently been introduced. It represents our commitment to stay at the forefront of technology, taste and style.

Brad Barry Company is continually striving to meet our customers’ expectations by focusing on increased distribution of Caffe D’Vita products, maintaining our standards of excellence, while providing the most enjoyable Cappuccino available today!